Oryx®, a brand of Al Suroor United Group, is a beverage brand dedicated to offering a carefully selected range of coffee and tea products created to bring rich taste, enjoyable aromas, and memorable moments to consumers every day.Coffee and tea are an important part of daily life and social culture across the Kingdom of Saudi Arabia and the wider region.

Oryx® is designed to celebrate these traditions while providing products suited to modern consumers and diverse preferences.The Coffee range is developed for those who appreciate the rich aroma, distinctive character, and satisfying taste of quality coffee. Whether enjoyed in the morning, during a work break, with family and friends, or as part of traditional hospitality, Oryx® coffee is designed to complement every occasion.

The Tea range offers refreshing and aromatic choices suitable for everyday enjoyment, social gatherings, hospitality, and moments of relaxation. Oryx® aims to provide a consistent and enjoyable experience with every cup.As part of the Al Suroor United Group portfolio, Oryx® reflects our commitment to developing brands that combine quality, consistency, value, tradition, and consumer satisfaction.

The brand is positioned to serve households, retailers, supermarkets, wholesalers, cafés, hotels, restaurants, catering companies, and food-service businesses.With a focus on taste, quality, and everyday enjoyment, Oryx® aims to establish a strong presence across the Kingdom of Saudi Arabia and wider regional markets.

Oryx®- Rich Traditions. Exceptional Taste. Every Cup.